Online shopping is so common today that people are just fully enjoying the process without any concern. However, are you aware that your credit card number and personal data may be at risk? You may want to build up the habit of checking if the online store you are visiting…

59% of B2B marketers think email marketing is the most effective tool Social media may be hot in the last few years, but when it comes to effectiveness, email is still the preferred channel. 70% of people delete non-mobile friendly emails immediately Mobile has become the most used device for…

Many people are experiencing this: money is spent on Google and generated quite some clicks to their shopping site, but number of sales is not satisfactory. This might make people disappointed and doubted the effectiveness of digital marketing. If you are also facing this problem, you may want to take…

Google Analytics is a powerful tool offering plenty of useful data. In fact, there are so much information that might need significant work to digest and retrieve the relevant data that matters. Here are some tips for you to focus on the most important areas. The 8 Google Analytics Features…

Instagram is probably one of the most important social media platforms for business. Putting Instagram as an integral part of the marketing strategy should be the top priority task for all sizes of businesses from SMEs to big corporations. According to Instagram, the time spent and frequency of visits by…

To fully develop the potential of IoT, a fast, secure, scalable and reliable 5G network infrastructure is the foundation. The network industry has been working on new global standards and launching pre-5G products in every part of the world. But there are arguments that Hong Kong is not doing fast…

Buying brick-and-mortar is getting more digital with the many new technologies in the market. We are not talking about searching for the desired properties with the online service provided by the major property agents. One of the latest trends is to deploy VR Virtual Reality. Putting on a VR goggle…

Mr. Ricky Wong, chairman of HKTV once said, “Hong Kong is best known as a Shoppers’ Paradise for years. This tiny city has more than 300 shopping malls, which means that a shopping mall in any size exists in every 20,000+ population. Unlike other places, shopping is highly convenient in…

OTT service is already crowded in Hong Kong.  All of the players have their own market position. Both MyTV Super from TVB and ViuTV from PCCW are partnering with local mobile operators that help them get pretty decent coverage of the audience. Another TV operator ATV also launched their own OTT…