Instagram is probably one of the most important social media platforms for business. Putting Instagram as an integral part of the marketing strategy should be the top priority task for all sizes of businesses from SMEs to big corporations. According to Instagram, the time spent and frequency of visits by users have increased significantly through the introduction of Stories. Users under the age of 25 spend more than 32 minutes per day on Instagram, while those in the older age groups spend more than 24 minutes a day. Every marketer should take it seriously. Let’s see what would happen in the coming year.
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